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	<title>Ashish Tulsian&#039;s Blog &#187; Innovation</title>
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	<link>http://ashishtulsian.com</link>
	<description>My Diary on Entrepreneurship, Web, Mobile, Marketing, Innovation and Trendz.</description>
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			<item>
		<title>Heyy its your wedding !!&#8230;Can i place an Advertisement on your Invite Card??? :P</title>
		<link>http://ashishtulsian.com/2007/12/08/heyy-its-your-wedding-can-i-place-an-advertisement-on-your-invite-card-p/</link>
		<comments>http://ashishtulsian.com/2007/12/08/heyy-its-your-wedding-can-i-place-an-advertisement-on-your-invite-card-p/#comments</comments>
		<pubDate>Sat, 08 Dec 2007 19:26:49 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trendz]]></category>
		<category><![CDATA[media]]></category>

		<guid isPermaLink="false">http://www.ashishtulsian.com/2007/12/08/heyy-its-your-wedding-can-i-place-an-advertisement-on-your-invite-card-p/</guid>
		<description><![CDATA[Amazed ??? so was i while reading my todays copy of mint . yes this is something which is being asked by Bangalore based staffing services company TeamLease Services Pvt.  Ltd. to anyone who is willing to get his wedding invitation card expenses funded   &#8230;..still not getting what is it all about? [...]]]></description>
			<content:encoded><![CDATA[<p>Amazed ??? so was i while reading my todays copy of <a href="http://www.livemint.com/2007/12/07205259/Good-fun-good-foodgood-job.html?atype=tp">mint</a> . yes this is something which is being asked by Bangalore based staffing services company <strong>TeamLease Services Pvt.  Ltd.</strong> to anyone who is willing to get his wedding invitation card expenses funded <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  &#8230;..still not getting what is it all about? i tell u&#8230;.</p>
<p>The whole idea is about<em><strong> &#8217;sharing the space on wedding invite cards to advertise&#8217;</strong></em>. Though idea seems innovative but i still have my doubts on its acceptability&#8230;.(well who&#8217;s gonna take such risk that too with his wedding card)&#8230;.but they are not ME&#8230;</p>
<p>so as One of the bright minds at TeamLease came up with idea of placing the recruitment ads on wedding invites so as to reach mass audience&#8230;..they agreed to do a pilot and luckily got someone who was getting married and was ready to experiment with his invite card. so his card looked something like this:</p>
<p><a href="http://www.ashishtulsian.com/wp-content/uploads/2007/12/invite-card.jpg" title="Invitation Card"><img src="http://www.ashishtulsian.com/wp-content/uploads/2007/12/invite-card.jpg" alt="Invitation Card" /></a></p>
<p>in lieu of this the company <em>sponsored the invite card expenses</em> and as mint reports..the experiment was pretty successful as it sounded to be&#8230;.TeamLease got 40+ inquiries out of which 20+ people <em>actually</em> got placed.</p>
<p>So this what i call WIN-WIN-WIN situation&#8230;</p>
<p>Advertising company: happy- they got business</p>
<p>Wedding parties: Happy &#8211; invitation expenses FREE</p>
<p>Guests: Happy &#8211; Good fun..Good Food&#8230;Good Job !!</p>
<p>So Planning to get married&#8230;Contact TeamLease&#8230;Details in the pic above <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' />  !!</p>
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		<slash:comments>10</slash:comments>
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		<item>
		<title>I din&#8217;t know that WEB 2.0 gets discussed at World Economic Forum also&#8230;</title>
		<link>http://ashishtulsian.com/2007/11/23/i-dint-know-that-web-20-gets-discussed-at-world-economic-forum-also/</link>
		<comments>http://ashishtulsian.com/2007/11/23/i-dint-know-that-web-20-gets-discussed-at-world-economic-forum-also/#comments</comments>
		<pubDate>Fri, 23 Nov 2007 21:12:56 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[media]]></category>

		<guid isPermaLink="false">http://www.ashishtulsian.com/2007/11/23/i-dint-know-that-web-20-gets-discussed-at-world-economic-forum-also/</guid>
		<description><![CDATA[Hey see what i found and really if you love web and keep wondering whats happening around, who&#8217;s doin it and what more is gonna happen&#8230;.then these 56minutes and 37 seconds are gonna be worth&#8230;.Microsoft, You Tube, nike and forbes guyz all at one place..
wanted to write down the excerpts from the discussion but first [...]]]></description>
			<content:encoded><![CDATA[<p>Hey see what i found and really if you love web and keep wondering whats happening around, who&#8217;s doin it and what more is gonna happen&#8230;.then these <em>56minutes and 37 seconds</em> are gonna be worth&#8230;.<strong>Microsoft, You Tube, nike and forbes</strong> guyz all at one place..</p>
<p>wanted to write down the excerpts from the discussion but first i was really engrossed in listenening to all of them and then not much time was left for me to do that&#8230;.i heard <strong>a lot ideas </strong>coming out from the mouths of web 2.0 veterans themselves&#8230;so do lemme know if any of them lights up something in your brain too&#8230;who knows maybe next we are the part of the panelists..(ahh..ohh god that was reall good to dreamm <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  )</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Thin Client&#8230;Thick Benefits !!</title>
		<link>http://ashishtulsian.com/2007/10/31/thin-clientthick-benefits/</link>
		<comments>http://ashishtulsian.com/2007/10/31/thin-clientthick-benefits/#comments</comments>
		<pubDate>Wed, 31 Oct 2007 10:19:17 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.ashishtulsian.com/2007/10/31/thin-clientthick-benefits/</guid>
		<description><![CDATA[For past few days we were in the process of expanding our technical team, so there was the need of (Technical) infrastructure to support them. In the process i discovered something which was around for a decade now or maybe older than that, i knew it earlier,  got to know about it in between [...]]]></description>
			<content:encoded><![CDATA[<p>For past few days we were in the process of expanding our technical team, so there was the need of (Technical) infrastructure to support them. In the process i discovered something which was around for a decade now or maybe older than that, i knew it earlier,  got to know about it in between also but never realized its greatness !! I am talking about the <strong>Thin-client Technology</strong> which now-a-days is getting popular with BPOs, KPOs , call centres etc&#8230;.but still waiting for its real boom.</p>
<p>although up till now the implementation of thin clients is really <em>thin</em> and only big organizations (Read: <em>Who can spend more money</em>) are implementing it but i cannot stop myself from &#8220;not calling&#8221; it thin-client technology but a <em><strong>Startup Technology. </strong>why?? Read on&#8230;</em></p>
<p><em><strong>So What is Thin-client Technology by the way??</strong></em></p>
<p>To keep it simple, its basically a Client-server architecture with a difference. Here all the Processing power(<em>Processors</em>), Memory(<em>RAM</em>), Storage(<em>HDD</em>), Peripherals (CD-ROMs ,FDD ,DVD Drive, Printers..etc) are vested with the <em><strong>Central Server </strong></em>and the Client node is a minimal machine with maybe an Obsolete processor, small RAM and no storage, or it can be summed up as a Monitor, Keyboard, Mouse and a Thin-client station. Client drives all its processing, memory and storage requirements from the server.</p>
<p>Talking about the cost cutting features of it&#8230;.you can now guess all this:</p>
<ul>
<li><font face="Arial" size="2">No primary storage (hard-disks, CDROMs,        floppies) required on thin clients. Memory requirement is minimal</font></li>
<li><font face="Arial" size="2"> Much more uptime and performance enhancement as no dependence on individual machines<br />
</font></li>
<li><font face="Arial" size="2">Can use an obsolete PC with few modifications and Thin client software. </font></li>
<li><font face="Arial" size="2">All user, network, resource and        application management can be done on the central server. This not only        reduces unnecessary system<br />
administration but also allows for better control over your organizations        computing environment and user and access control.</font></li>
<li><font face="Arial" size="2">All applications like MS Office, Internet        and e-mail applications, Oracle, SQL, IDEs for different languages and even ERPs and CRMs can be run from the thin client.</font></li>
<li><font face="Arial" size="2">Resources available on the network like        CDROMs, FDDs, HDDs, printers, etc can be shared among users</font></li>
<li><font face="Arial" size="2">As all the data is kept on the server,        only the server&#8217;s hard disks need to be protected and Backed up.<br />
</font></li>
<li><font face="Arial" size="2">Zero downtime for clients since all the        data is available centrally</font></li>
<li><font face="Arial" size="2">UPS is required only on the server side.        Even in the case of a power failure no data corruption or data loss can        take place on the thin client node as all computing virtually happens on        the serve. (this makes a huge difference in the cost per machine <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  )<br />
</font></li>
<li><font face="Arial" size="2">Hardware and software need to be upgraded        only on the server side.</font></li>
</ul>
<p>In my opinion with BPOs already adopting it, BFSI sector do have a great requirement for it as security of data and time critical maintainance in concerned.</p>
<p>but here i will again say, this one is equally<strong> ideal for startups</strong> as it will turn most of your expenditure on sophisticated machines(servers) into a one time investment on which you can further expand with minimum expense(client machines).</p>
<p>(Do lemme know if you need any help in setting up a thin client <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  ) !!</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<title>Update on Rs. 4500 PC by MTNL</title>
		<link>http://ashishtulsian.com/2007/10/19/update-on-rs-4500-pc-by-mtnl/</link>
		<comments>http://ashishtulsian.com/2007/10/19/update-on-rs-4500-pc-by-mtnl/#comments</comments>
		<pubDate>Fri, 19 Oct 2007 16:54:52 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.ashishtulsian.com/2007/10/19/update-on-rs-4500-pc-by-mtnl/</guid>
		<description><![CDATA[This is an update to my last post named A PC with Internet @ Rs. 4500 !! Dream-to-Reality  (in case you haven&#8217;t read&#8230;kindly have a look)&#8230;
Prashant just now showed me the financials of the complete plan which MTNL is going to offer to its Delhi and Mumbai subscribers. major change is that PC is [...]]]></description>
			<content:encoded><![CDATA[<p>This is an update to my last post named <a href="http://www.ashishtulsian.com/2007/10/17/a-pc-with-internet-rs-4500-dream-to-reality/" title="A PC with Internet @ Rs. 4500 !! Dream-to-Reality">A PC with Internet @ Rs. 4500 !! Dream-to-Reality </a> (in case you haven&#8217;t read&#8230;kindly have a look)&#8230;</p>
<p>Prashant just now showed me the financials of the complete plan which MTNL is going to offer to its Delhi and Mumbai subscribers. major change is that PC is not going to be of 4,500 but will be yours for 4,999. Details are as follows&#8230;</p>
<p class="MsoNormal"><font face="Verdana"><strong> <font color="#ff0000" size="2"><u>Tariff for the service is given below :</u>- </font></strong> </font></p>
<table class="MsoTableGrid" style="border: medium none" bgcolor="#bbecff" border="1" cellpadding="0" cellspacing="0">
<tr>
<td style="border: 1pt solid windowtext;padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal"><strong><font face="Verdana" size="2">For Nova  net PC</font></strong></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><strong><font face="Verdana" size="2">One time charges</font></strong></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal" style="margin-left: 0.25in">     <font face="Verdana" size="2">a.</font><span style="font-style: normal;font-variant: normal;font-weight: normal;font-family: Verdana"><font size="2">           </font></span><font face="Verdana" size="2">15. Colour CRT Monitor with one      year warranty</font></p>
<p class="MsoNormal" style="margin-left: 0.25in">     <font face="Verdana" size="2">(Subscribers can buy their own monitors also &amp;      no charges will be levied)</font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 3,000/-</font></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal" style="margin-left: 0.25in">     <font face="Verdana" size="2">b.</font><span style="font-style: normal;font-variant: normal;font-weight: normal;font-family: Verdana"><font size="2">          </font></span><font face="Verdana" size="2">Nova CPE  Comprises of Nova net      PC, USB keyboard, USB mouse ( with Life time warranty). </font></p>
<p class="MsoNormal"><font face="Verdana" size="2">      </font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 1,999/-</font></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal" style="text-align: center" align="center">     <font face="Verdana" size="2">Total</font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 4,999/-</font></p>
</td>
</tr>
</table>
<table class="MsoTableGrid" style="border: medium none" bgcolor="#bbecff" border="1" cellpadding="0" cellspacing="0">
<tr>
<td style="border: 1pt solid windowtext;padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal"><strong><font face="Verdana" size="2">For Nova  services  &amp;      Internet</font></strong></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><strong><font face="Verdana" size="2">Monthly charges</font></strong></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal" style="margin-left: 9pt">     <font face="Verdana" size="2">a. 30 hrs of FREE browsing and 300 MB of      server storage    included</font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 399/-</font></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal"><font face="Verdana" size="2">b. Additional Internet      browsing hours</font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 10 / hr</font></p>
</td>
</tr>
<tr>
<td style="padding: 0in 5.4pt;width: 4.45in" valign="top" width="427">
<p class="MsoNormal"><font face="Verdana" size="2">c. Server storage space      (per 100 MB) beyond 300 MB.</font></p>
</td>
<td style="padding: 0in 5.4pt;width: 1.7in" valign="top" width="163">
<p class="MsoNormal"><font face="Verdana" size="2">Rs. 50/-</font></p>
</td>
</tr>
</table>
<p class="MsoNormal"> <span style="font-style: normal;font-variant: normal;font-weight: normal;font-family: Verdana"> <font size="2">1. </font></span><font face="Verdana" size="2">Initially 500  customers will be provided in selected Areas only.</font></p>
<p> <font size="2">2.  </font><font face="Verdana" size="2">Booking will be  done at Call Centre Numbers 22221500 / 1500   from   <strong>26.09.2007</strong>.  Help  line number is 1800- 115522.</font></p>
<p><strong>The Best part is Subscriber has <em><u>Nothing-to-Loose</u></em> in case they dont like netPC , there is a <u>Provision for BuyBack</u> as well !!</strong> Read on:</p>
<ul>
<li>If the subscriber surrenders the netPC within first 3 Months then only Rs. 1,000 will be deducted and amount of 3,999 will refunded (provided no damage to the equipment)</li>
<li>after 3 months the depreciation will be calculated @ Rs 200/month.</li>
</ul>
<p>Dats amazing&#8230;even if you use it for 1 year by paying 4,999 then too if you surrender it back&#8230;.Rs. 1,999 will be refunded&#8230;!!</p>
<p>for more details do have a look at <a href="http://mtnldelhi.in/commercial/netpc_tariff.htm" title="A PC with Internet @ Rs. 4500 !! Dream-to-Reality">MTNL netPC</a></p>
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		</item>
		<item>
		<title>A PC with Internet @ Rs. 4500 !! Dream-to-Reality</title>
		<link>http://ashishtulsian.com/2007/10/17/a-pc-with-internet-rs-4500-dream-to-reality/</link>
		<comments>http://ashishtulsian.com/2007/10/17/a-pc-with-internet-rs-4500-dream-to-reality/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 21:44:35 +0000</pubDate>
		<dc:creator>ashish</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.ashishtulsian.com/2007/10/17/a-pc-with-internet-rs-4500-dream-to-reality/</guid>
		<description><![CDATA[Yes it’s true&#8230;if you are SHOCKED..then too&#8230;it’s TRUE 
and people behind this are our own MTNL guys (whom we generally keep cursing for something or the other) ..
MTNL in association with Chennai-based Novatium, is launching its Rs 4,500 PC, which will be there with an Internet connection for just a small monthly fee.
 But how [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal">Yes it’s true&#8230;if you are SHOCKED..then too&#8230;it’s TRUE <img src='http://ashishtulsian.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /><br />
and people behind this are our own MTNL guys (whom we generally keep cursing for something or the other) ..</p>
<p class="MsoNormal">MTNL in association with Chennai-based Novatium, is launching its Rs 4,500 PC, which will be there with an Internet connection for just a small monthly fee.</p>
<p class="MsoNormal"> <strong>But how are they cutting the costs so low??</strong> :O<br />
That is where the Innovation lies&#8230;Computer to be called &#8220;<strong>netPC</strong>&#8221; will be a similar looking BOX which we call a PC but its a <em>no-frills attached device</em> that is <strong><em>not</em></strong> going to have a regular <strong><em>CPU </em></strong>or<strong><em> any storage hardware</em></strong> but it will be connected to a <strong><em>Centralized Local Server</em></strong> which is going to perform all the functions like Processing, data storage, running applications etc and will provide the Internet Access as well.</p>
<p class="MsoNormal">
<p class="MsoNormal">The best part is that according to Novatium the user will be free to choose between the Linux and windows as the operating systems.. </p>
<p class="MsoNormal">now that’s what i call a <strong><em>Complete Package</em></strong> !!</p>
<p class="MsoNormal">so its going to be as simple as getting a Cable connection to your TV Set or a Broadband connection to your computer&#8230;.and what i feel is that <em>with this they can sell alott of other content based subscriptions to the netPC customers like Games, softwares, educational packages and even Cable TV connection (Why Not !!).</em></p>
<p class="MsoNormal">offer sounds greatt&#8230;so now lets see how good it turns out to be.</p>
<p class="MsoNormal">and yes&#8230;.as of now netPC will be available to the MTNL Delhi and Mumbai customers only..so guyz Watch-out&#8230;</p>
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